Behind The Scenes

News, tips and tales from the digital road.

Solving Technical Challenges: Just Like Making Music

Hostworks aren’t known as the digital roadies just for the fact that we work behind the scenes to make the customers perform at their best. We’ve got more than our fair share of great musicians in the business! Interestingly, there are similarities between the way......

5 Reasons To Use A Dedicated Video Platform

At Hostworks, we strive to ensure our customers stay connected. In an ever-increasing environment of connectivity we need to ensure consistent and quality engagement is available 24/7. When it comes to video, statistics show that a simple action like putting video on a landing page......

Pets Versus Cattle: Why Thinking About Infrastructure Isn’t Enough

If you’ve been paying attention to the cloud conversation over the past few years, you’ve likely heard the phrase “pets versus cattle”. It’s often used as an analogy to illustrate the advantages of hosting your business’s applications via the cloud rather than using more traditional......

Hostworks completes Event platform upgrades

This article first appeared on IT Wire on August 19, 2016 Entertainment, hospitality and leisure company, Event Hospitality & Entertainment, has partnered with online and digital solutions provider, Hostworks, to transform its customer platforms. The deal with Hostworks is part of Event Hospitality & Entertainment’s......

The Evolution Of The Customer Vendor Relationship

As the digital needs of consumers have vastly evolved, so too has the once straightforward customer vendor relationship. Today it’s essential for brands to go beyond supply and demand needs. For those that have evolved, success has meant developing a holistic and interpersonal relationship with......

This Technique Can Help You Beat AdBlock

Hostworks’ General Manager, The Foundry, Daniel Goldsworthy talks about how ad stitching can help businesses get around the costly – and controversial – AdBlock issue. As one of the biggest disruptors to digital marketing in recent years, AdBlock has caused huge losses to publishers and......

How An Agnostic Approach Can Improve Your Cloud Service

At Hostworks, we believe there’s no one-size-fits-all in the web development industry. Our Solutions Architect Daniel Russell takes a look at why the agnostic approach is applied to our unique Flex+ platform offering and results in success for your business. What being tech agnostic means There are......

How IBM’s Watson Can Improve Your Business

Hostworks’ Chief Technology Officer and keen nephologist Greg Koen talks about a few ways that IBM’s Watson can revolutionise your business with cognitive computing. Cognitive computing is one of the most important (but not broadly understood) new technologies in computing today. The term describes the......

A Short Guide To Cloud Migration

Our Executive Program Manager Tim Hartnett discusses what you need to consider when planning to migrate to the cloud. Like every implementation plan in business, cloud migration requires more than just looking for the right service providers and evaluating how much you need to spend. Here......

The CIO: A Role In Transformation

The traditional tasks of a CIO are changing, and a failure to adapt may be dangerous, says Hostworks CEO Will Berryman. The role of the CIO in business as its own independent C-level function came about with the acknowledgment of technology’s integral role in the......

Understanding Cloud Purchasing Models

Cloud has many benefits for most organisations. It provides an easy way to purchase services; whether it be infrastructure, platform or software; but not all Cloud services are equal … in technical or commercial comparisons. In the interests of ensuring our customers are always informed......

Australia’s Science Channel launches

This article first appeared on ARN on June 6, 2016 Independent charity dedicated to connecting people with the world of science, The Royal Institution of Australia, together with the federal minister for Industry, Innovation, and Science, Christopher Pyne, have launched Australia’s Science Channel at an......

Online Science Portal Launched

This article originally appeared in The Australian, June 6, 2016 The Royal Institution of Australia will today ramp up its online presence with an official launch of its webstreaming offering, ‘Australia’s Science Channel’. The website, which has been progressively developed over the past 12 months......

Why You Need A Cloud Strategy

Putting together a winning team in any sport is the primary objective of the coach. There are many facets to getting this right, but the without a strategic approach you’ll never realise your goals. Hostworks’ Chief Strategy Officer, Nathan Norrie, explains why businesses too must consider strategy......

The Benefits Of Cloud Video Hosting

Services Manager Randall Kiesewetter talks about why cloud hosting is the way to go for video. When it comes to video content, high availability and low latency are the name of the game. Whether you’re in the business of delivering news, entertainment or sports, here’s......

7 Things About The Cloud That You Need To Know

Hostworks Chief Technology Officer Greg Koen provides the answers to some of those cloud questions you were afraid to ask. 1 – Why is it called “The” cloud when there are many cloud players in the market? The Cloud is a concept, man. We’ve finally arrived at......

Towards The Blended Cloud

Hostworks’ Executive Program Manager and coffee afficianado Tim Hartnett shares some sound advice. Cloud computing means many things to many people. Like plenty of IT terms today, there is no standard definition for the cloud. There is, however, agreement that there are three different types of cloud......

Introducing Flex+

Taking control. Your ride, your way. Nothing beats the experience of talking control of a powerful vehicle and being able to test, if not push its limits and capabilities. After all, why have a big engine if you can’t go fast. At Hostworks we’re about......

Let A Digital Roadie Solve Your Cloud Conundrum

As another year draws to a close, many conversations in the tech industry become reflective, especially when it comes to cloud. Questions such as, “What were the biggest data breaches of 2015?” and “Who got their cloud strategy right?” are two popular topics of discussion. Whilst......

Local company providing streaming backbone to large scale Australian events

Hostworks, an Australian digital media solutions provider, has partnered with the international Pacific Television Centre in a bid to drive the uptake and consumption of video content on mobile devices and tablets. The geographic distance between the two companies wasn’t an issue, explained Hostworks chief Will Berryman.......

Sports streaming goes mainstream

Steaming content has rapidly become one of the most preferred ways of consuming entertainment. Whether you’re streaming Game of Thrones or WWE Smackdown, there is no mistaking the need for industries to consider their online audiences. The recent Tour de France and Wimbledon Championships, brought......

The rise of the live-streamed AGM

Long-established as a way to beam major entertainment and sporting events into our homes, the current trend to use live-streamed webcasts to transmit monthly staff updates and corporate Annual General Meetings (AGMs) seems like a natural progression. The technology, which has been used for some......

Digital Roadies help Fairfax Media plug in to their new datacentre

How Hostworks met the challenge of future-proofing one Fairfax Media’s datacentre without disruption. When you’re Australia’s largest diversified media company, you don’t have the luxury of allowing things to slow down – let alone halt altogether. Fairfax Media’s datacentre was nearing end of life and......

South Australia, get ready for disruption!

When the SA Premier came for a visit  Over the next five years, two-thirds of South Australian (SA) businesses will encounter significant changes to their operations as a result of digital disruption. This is the future as predicted in a recent report by the South......

Courtney Barnett’s Sold Out Hometown Show [Moshcam]

WATCH FULL VIDEO OF COURTNEY BARNETT’S SOLD OUT HOMETOWN SHOW NOW ON MOSHCAM Moshcam was privileged to exclusively film one of Australia’s foremost contemporary artists Courtney Barnett earlier this year. Today, we are thrilled to share with you the full film in all its HD glory. The full-length......

On the marriage of music and technology

Any music fan over 40 can still remember the revolution that was the arrival of the Sony Walkman…. could there be anything cooler? Of course, there was a much greater revolution waiting around the corner with the digitisation of music, the arrival of the iPod......

Hail the disruptors! Hostworks explains why

Earlier this year, Hostworks’ very own strategic brain, David Holmes, took to the stage at the Digital Leaders Summit in Sydney. In front of a room full of digirati, he spoke about how organisations can actively and effectively engage customers in the connected world, and......

Is context the Anne Boleyn of content marketing?

Unless you have been in a digital dungeon for the past few years, you will be no doubt familiar with the concept of content marketing. Put simply, content marketing is the technique of creating and distributing valuable, relevant and consistent content with the goal of......

Hostworks to turn the digital wheels of the Tour Down Under 2015

Hostworks to turn the digital wheels of the Tour Down Under 2015 Technology partner Hostworks’ to deliver live stream of the race globally ADELAIDE, 21 January 2015 – This week, the Santos Tour Down Under kicks off the 2015 international pro cycling circuit, in style.......

Network globally, triumph locally

“A ‘THINK global, act local’ spirit has always been part of our ethos,” says Will Berryman, chief executive of Hostworks, a small but fast-growing band of digital roadies tucked away in Adelaide suburbia. The influence, however, of its 150 digital engineers, data scientists and programmers......